📁 BRAYDEN TITUSNEW YORK, NYCONTACT
(310) 210-8128braydentitus@stern.nyu.eduNetwork:  
ABOUT

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About Me
Hello! I’m Brayden Titus, a first-year student at New York University, studying Economics, Producing, and the Business of Media, Entertainment, & Technology. I’m passionate about creative design and marketing—and, as you can probably tell from my portfolio, music and film!

My projects and experience have grown out of my love for the entertainment industry, starting from my days as an actor. However, it was my presence on social media that compelled me to promote my favorite artists and turn my interest in brand strategy and promotional campaigns into reality. I realized that my screen time on Twitter wasn’t just for fun—I was actually doing marketing, brand strategy, and promotion for my favorite artists. Seeing how that could evolve into something more really cemented my “why” for all of this.

So, here’s my portfolio sharing some of my recent work that highlights my experience, work, and interests!

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Advertising

Welcome to the start of my portfolio! Below, you’ll find highlights from my work in design creation, marketing promotions, and creative academic projects. Most of my work has been crafted using Adobe Photoshop, but I’ve also utilized tools like Lightroom, Illustrator, and InDesign. Additionally, I have experience in traditional studio art and proficiency in Procreate and Affinity Designer 2, gained through my studio art classes.

  1. The Substance - Product Advertisement
  2. Sudan Archives - ChevyS10 Advertisement
  3. Poor Things - Film Poster
  4. Lady Gaga - LG7 Merch Design
  5. The Brutalist Promotional
  6. TĂĄr - For Your Consideration Banner
  7. Queer - Film Poster 

Most of my experience has come from academic and personal projects, which have ignited my passion for creating work and promoting artists, brands, and media—like one of my favorite artists, Sudan Archives (2), and one of my favorite recent films, Poor Things (3).


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Music Promotion
Some of my biggest design inspirations have come from listening to my favorite artists, including Charli xcx and Ethel Cain. Imagining how I would brand artists’ projects as if I were experiencing them for the first time, I’ve been able to express my vision for their music. This practice has deepened my relationship with both design and music. One of my favorite aspects of music is identifying those moments that make a song or project feel complete.

  1. Charli xcx - BRAT Promotional 
  2. Ravyn Lenae - Bird’s Eye Promotional
  3. Ethel Cain - Diary of a Preacher’s Daughter Promotional
  4. Ethel Cain - Preacher’s Daughter Promotional 
  5. Ethel Cain - Perverts Alternative Cover
  6. Doja Cat - Fan Page Layout 

Whether it was designing promotional materials, collaborating with accounts to create content for fan pages, or crafting mock artwork inspired by my favorite artists, I found a passion in sharing one of the things I love most—music.


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Various Works
Whether it’s physical products or advertising promotionals, emphasizing contrast has been essential to my design style.

  1. Addison Rae - Diet Pepsi Advertisement
  2. FKA twigs - EUSEXUA CD Mockup
  3. Anora - Film Poster
  4. Spencer - Film Poster
  5. Various Recent Process & Projects

My first experience in advertising began with a mock product design concept for Lady Gaga's 2020 album, Chromatica—one of the first projects I ever created.

I designed it for fun and shared it on Twitter, imagining a merch item I wished existed. When Lady Gaga herself liked my post, it sparked a newfound excitement for creating designs and content to support the artists I admire. This moment inspired my interest in creative strategy and fueled my passion for developing unique, engaging content. To this day, the promotional designs from that era remain one of my biggest inspirations, and my dedication to creative expression has only continued to grow.

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Spotify x Sabrina Carpenter
Isn’t that sweet? I guess so.

Through the Stern and Tisch Entertainment Business Association (STEBA) at New York University, I was able to develop a brand strategy promotional pitch with my fellow music-loving peers as part of STEBA’s mentorship program.

I created this zine to capture the essence of why Spotify Club was created—to connect music fans to the music. The 16-page zine went beyond just the digital world, landing in hands of panelists, packaged in the signature baby blue color of Sabrina Carpenter’s album. Kiss marks and bows adorned each package to capture the small details that make every artist unique. 

Analysis of current and future music market trends informed our pitch for Spotify to introduce a new third tier that encapsulates the love people have for music and their favorite artists. 

The best way to position this third tier, branded “Spotify Club,” was “from music fans to music fans.” To do that, we wanted to tap into the market for physical “commodities” (as Sabrina would say) and create a short and sweet zine custom to each Spotify Club user. 


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Art & Design Portfolio Highlights

Studio Art: 2-D Art & Design and Drawing Portfolios. Created year-long portfolios around one central question, here are those questions I had to base my work around:

Drawing: How can I demonstrate the gradual descent of our perception of ourselves, and how does our view of physical appearance and self-identity change based on our internal mindset and reflect the world around us? 

2-D & Design:  How is our perception of reality distorted by digital technology, and how does our reliance on it in the 21st century alter our understanding of ourselves, our environment, and our internal psychology?


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Résumé
And now it’s time for my encore!  Here’s my rĂ©sumĂ© as of January 2025. 

  1. Professional Résumé

Feel free to contact me at braydentitus@stern.nyu.edu & thank you for checking out my portfolio! :)